- Home
- Shop PrintFast
- Services & Solutions
- Direct Mail
Direct Mail Marketing
Direct Mail
Sending direct mail is still one of the most proven and trustworthy methods to alert consumers to your product and services. With each postcard or letter that you send, you are truly putting your brand into the homeowner’s hands — there is no other marketing media that can deliver in such a positive way.
When you consider the return on investment, direct mail provides a powerful added advantage for you and your business that keeps you ahead of your competition.
The Numbers
Why direct mail still wins
Studies show that direct mail consistently outperforms email for grabbing and holding a homeowner’s attention.
75–80%
of consumers open and read the marketing mail they receive before discarding it.
37%
chance that email — regardless of content — is scanned and deleted without much thought.
100+
marketing products built for the Home Service Professional, ready to mail.
Precision Targeting
Target your best prospects
Efficiently pinpoint and engage top prospects by leveraging demographic data like zip codes, homeowner status, and income — ensuring targeted outreach and maximized conversions.
- Filter by zip code, neighborhood, and radius around your service area.
- Target verified homeowners by income, age, and homeowner status.
- Refined, quality demographics from Dun & Bradstreet and Experian.
The right message, in the right mailbox
Every campaign begins with the right list. We help you reach the homeowners most likely to buy — so your marketing dollars work harder and your response rates climb.
Mail Marketing
Everything we mail for you
From full-color postcards to targeted mailing lists and USPS integration — PrintFast handles the entire direct mail program end to end.
Postcards
Boost leads and sales with efficient postcard marketing — directly target customers in desired areas and foster recurring relationships through seasonal campaigns. Choose from various sizes and styles, including full-color printing on 16pt glossy card stock.
Learn More
Letters
Enhance your marketing impact with customizable marketing letters — single or multiple pages, with options for magnets or promotional items. Deliver detailed news and promotions and connect with clients for increased traffic and proven results.
Learn More
Newsletters
Craft engaging, four-page newsletters that balance entertainment and information to effectively showcase and sell your products or services. Customize content to connect with your local audience in a fun and friendly manner.
Learn More
Thank You Cards
Elevate customer appreciation with a simple Thank You card featuring inspirational messages, money-saving offers, or both. Strengthen long-term relationships by acknowledging service anniversaries with personalized cards for homeowners.
Learn More
Mailing Lists
Unlock success with a precise mailing list — filter names and addresses to target homeowners by income, age, and verified homeowner status. Rely on quality data from industry leaders like Dun & Bradstreet and Experian for refined demographics.
Learn More
Post Office Integration
Simplify mail marketing with PrintFast. We are experts at navigating USPS regulations and are well respected by the USPS for our knowledge and experience. We invest in cutting-edge software and equipment for streamlined, compliant campaigns.
Learn MoreTestimonials
What Our Clients Say
Great company all around!!! From the people taking orders to the editing proof team making sure it’s correct, I would not go with anyone else!! We got into a bind with a backdrop we needed and the team did not hesitate getting our backdrop out fast and ready for our show!!! Thanks team!!
Derek B.
PrintFast client
FAQs
Direct mail questions, answered
Why is direct mail still effective for my business?
Studies show that 75–80% of consumers open and read the marketing mail they receive before discarding it, while email has roughly a 37% chance of being scanned and deleted without much thought. Direct mail literally puts your brand into the homeowner’s hands, delivering a powerful return on investment that keeps you ahead of your competition.
How do I target the right prospects?
We help you efficiently pinpoint and engage top prospects by leveraging demographic data such as zip codes, homeowner status, and income — ensuring targeted outreach and maximized conversions.
What types of direct mail can PrintFast produce?
PrintFast produces postcards, marketing letters, four-page newsletters, thank you cards, and more. We also supply targeted mailing lists and handle full USPS post office integration for your campaign.
Where does PrintFast source its mailing data?
We rely on quality data from industry leaders like Dun & Bradstreet and Experian, allowing you to filter names and addresses and target homeowners based on income, age, and verified homeowner status.
Does PrintFast handle USPS compliance?
Yes. We are experts at navigating USPS regulations and are one of the leading direct mail companies in the area, well respected by the USPS for our knowledge and experience. We invest in cutting-edge software and equipment for streamlined, compliant campaigns.
Want to explore our other products?
Visit our online store with over 100 marketing products for the Home Service Professional by registering for access.
We’re available 8 AM–5 PM ET, Monday–Friday. Call 800-810-4818.